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Custom Website vs. Template: Which is Right for Your Business?
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July 24, 2025
Custom Website vs. Template: Which is Right for Your Business?

As a leading Perth web design company, one of the frequently asked questions is: “Should one go custom or use a template for their website?” At DQ Australia, we consider each company different with respect to required functionalities and budgets; therefore, your website should showcase this. However, whatever you choose impacts how the users view your brand, or in other words, how well your site works and grows over time.

Let us weigh the pros and cons of custom sites and templates and see what will work best for your business.

What Is a Custom Website?

A custom website is designed specifically for your business and developed from scratch. Everything, from the way it looks to its functioning, will be designed specifically for your brand and goals.

We at DQ Australia focus on making custom websites that match a business’s identity and long-term plans.

Pros of Custom Websites:

  • Unique Branding: A custom site helps your website reflect your brand’s style, which is hard to do with standard templates.
  • Flexibility: Custom websites can grow with your business. We can add advanced features or user portals as needed.
  • Better Performance: Our developers write clean code to make your site faster and improve user experience and SEO.
  • Greater Security: Custom sites are usually safer since they use fewer third-party tools.

What Is a Website Template?

A website template is a ready-made design that you can fill with your content. Platforms like WordPress and Wix offer many templates for different industries.
Templates can be changed a little, but they often use existing code and designs.

Pros of Template Websites:

Cost-Effective: Templates will be cheaper, which is excellent for new businesses or those with budgetary constraints.

Quick to Launch: One can get the site ready within a couple of days using a template.

Easy to Use: Platforms such as Squarespace are a breeze to use, and changes can be made within minutes.

Tested Designs: Templates are usually responsive and come with basic SEO settings.

When to Choose a Custom Website

At DQ Australia, we recommend a custom solution when:

  1. You want to stand out in a competitive market.
  2. Your business has unique operational needs, such as complex eCommerce or user management.
  3. SEO, speed, and UX are top priorities.
  4. You plan to scale significantly in the future.

For example, our web design company Perth, recently developed a custom website for a growing eCommerce brand that required a multi-vendor setup, real-time inventory tracking, and advanced analytics. None of this would have been possible—or secure—on a standard template.

When a Template Might Be Enough

Templates are good for:

  • Simple sites like portfolios or blogs.
  • Limited budgets.
  • Testing new ideas.
  • Users who don’t need many custom options.

Even with templates, we make sure your site content is optimised and fits your brand as much as possible.

Cost Comparison: Custom vs. Template

The price of a custom website largely depends on diversity, from a few thousand to tens of thousands, depending on scope and functionality. Big differences occur with template websites; their set-up could go for just hundreds of dollars.

But remember that with custom websites, you’re investing in future-proofing your business. You will avoid having to design and re-platform your site every couple of years through the web design service Perth.

As a top web design agency Perth, we offer transparent pricing and guidance, helping you get the best return on your investment—whether you go custom or template.

Why Choose DQ Australia for Your Website?

Working at DQ Australia mainly involves constructing websites. We create digital solutions Perth tailored to your needs and requirements in Perth with the intent of working with you towards a common goal. Whether you’re a startup, SME, or enterprise, our strategists, designers, and developers join forces to bring about excellent results.

Here are all the reasons why we are unique as a Website Design Company Perth:

Custom Strategy: Each time, a new custom strategy first goes for a customer analysis to understand the business, the users, and the time factors.

SEO-Driven Design: We ensure web design in accordance with SEO best practices rather than applying afterthoughts.

Mobile-First Approach: The design renders seamlessly on mobiles and all other platforms, conducting quality checks at every stage.

Ongoing Support: After the launch, regular maintenance, analytics, and growth support will be provided to you so that your business can prosper online.

The best digital agency Perth will work through launch only while we become even more concerned with growth, security, and long-term digital success.

Conclusion

There is never just a simple answer. Choosing a custom site over a template depends on your budget, the time frame involved, your business needs, and any future goals.

If you have any hesitations, our team of seasoned professionals at DQ Australia can help. Being the best web design& web development company, we will evaluate your needs and provide you with straightforward recommendations.

Whether you want a custom site or a simple template, our team can help make that vision a reality. Ready to finally uplift your online presence?
Partner with the well-established DQ Australia, one of the best digital agencies in Australia, for your web design project. Let’s do something great together!

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